Editorial

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01 janvier 1970

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01 janvier 1970

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01 janvier 1970

Eradiquer le chômage de longue durée dans un pays où 9,1 % des actifs sont sans emploi, semblait utopique. C’est pourtant ce défi contre le chômage et la pauvreté, que dix communes françaises, volontaires du projet Territoire zéro chômeur de longue durée (TZCLD) lancé en 2016, ont relevé.

Ce livre, riche d'exemples, très documenté, est remarquable. Inspirant, il est "une contribution importante à l’humanisation du travail et au travail de l’humanisation comme l'a écrit le sociologue Edgar Morin.
Ce livre montre qu'il existe des sociétés et des managers pour qui le succès réside dans la bienveillance envers leurs collaborateurs et leurs clients et le respect de l'environnement.
L'objectif de l'auteur est ici de montrer comment certaines valeurs et attitudes fondamentales (confiance en l'autre, coopération, fraternité, sentiment d'efficacité personnelle et collective, etc.) peuvent être bénéfiques aux entreprises comme aux individus et à la planète.

Simple mais pas simpliste. Caricaturée mais peu connue. Puissante mais peu utilisée. Adaptée mais ignorée.
Telle est la méthode Coué.
Que de bêtises dit-on en son nom! Dommage!
L'auteur en redore le blason. C'est vraiment une sacrée invitation à la re-découvrir.